Piano company Steinway & Sons is now in the watch business. Their unique Steinway & Sons Watches are designed to honor the company's musical heritage as well watchmaking and should be a hit with music lovers. Pianist and watchmaker Fabrizio Cavalca is behind the watches which are inspired by the look of a grand piano. The dial has 12 hand-fitted strings on a gold soundboard and ebonized hands with a satin finish. The second hand is in the form of a tuning fork. The mens' watch uses a Swiss automatic movement, a customized ETA 2000 with an ebonized rotor and bridge. The dial and the crown of the watch bear the Steinway logo and the strap is alligator.
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